RecordNumber

33579

Author

Drewniany, Bonnie L

Title

Creative strategy in advertising

Edition

10th ed

Publication

Wadsworth

Publication Year

c2011

Collation

xvi, 328 p. : ill. ; 26 cm

Subject

Advertising copy. , Advertising layout and typography.

LC Class

HF

LC Number

5825

LC CutterNumber

.J46

LC Date

2011

Language

English