RecordNumber
27549
Author
Moor, Liz
Title
The rise of brands
Publication
Berg
Publication Year
2007
Collation
188 p. ill. 23 cm.
Subject
Branding (Marketing) , Brand name products , Branding consultants. , Intellectual property , Marketing
LC Class
HF
LC Number
5415.1255
LC CutterNumber
.M66
LC Date
2007
Language
English