What works in fashion advertising: interpreting the strategic thinking behind the advertising and communications of fashion producers and retailers

RecordNumber :

16287

Title :

Edition :

Jeffrey Buchman and Irv Nogid

Publication :

Retail Reporting Corp

Publication Year :

1996

Collation :

158 P.: col. ill

Subject :

Advertising - Fashion,Fashion merchandising

LC Class :

LC Number :

6161

LC CutterNumber :

.C5 W43

LC Date :

1996

Link To Document :